Blog Articles
Alternatives to Gamification in Wealth Management
While the benefits of gamification could help wealth management companies to democratise investment management and empower retail investors by extending access to financial markets, it may also encourage users to trade more frequently that required and take higher risks. In an earlier post, we critiqued gamification in financial context and discussed the latest regulatory approach to these engagement techniques. In this article, we will delve into more responsible alternatives wealth managers can deploy to achieve long-term customer satisfaction and brand loyalty.
Adaptive Transformation in Digital Wealth: Unleashing the Power of a Dynamic IT Architecture
After the transformational impact of the pandemic and the looming revolution driven by artificial intelligence, there are few voices that doubt the need to update business models with scalable and efficient digital wealth tools. However, legacy IT architecture remains an issue that keeps many executives from future-proofing their businesses. Indeed, the ever-accelerating digital wealth transformation requires an adaptable IT architecture capable of accommodating both anticipated and unforeseen changes. Therefore, in this blog post we discuss both our and our customers’ experiences of building dynamic and reasonably priced IT architectures that can evolve with your business.
Fast and slow data: How to enable fast, interactive customer journeys based on slow mathematical models
When it comes to digital journeys, one characteristic defines quality beyond industrial specifics: speed. While rule-based apps or websites are relatively easy to keep lean and quick, the financial industry may be the area where the speed of underlying calculations could be an issue. Unlike e-commerce or media, the digital and physical solutions provided by the financial sector are riddled with computationally heavy models trying to grasp the uncertainty of real-world economies. The more granular and elaborate the underlying model is, the more realistic and accurate its results are. Does it mean that the financial institutions will have to compromise on quality to deliver fast solutions? Today we have spoken to Erik Brodin, an ex-McKinsey quant expert at Kidbrooke, who doesn’t believe a compromise is necessary.
A little more talk, a lot more action
Elvis Presley sang “A little less conversation, a little more action please” famously in the 1968 film Live a Little, Love a Little. But when it comes to customer engagement, a little more talk with customers can lead to beneficial actions. Customer engagement is one of the most important activities that a financial services firm can undertake so let's take a look at how you can maximise your customer relationships.